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20 Amazing Social Media Facts 2013

by Cara McGinnis • October 23, 2013
Social Media facts 2013There comes a point in business when you have to keep up with your industry trends and if you are in the social industry, something changes (almost daily), develops and becomes a new practice. It is an ever-evolving medium that I don’t think is going anywhere, anytime soon. So let’s get social and talk about some cool facts for social media in 2013.

Jeff Bullas prefaces with, social media was viewed as something that teenagers did. They would rush to their rooms after school and log on to MySpace (remember that???). Then came Facebook, Twitter, Instagram and so on….People’s minds were blown at the thought of writing something in 140 characters or less. What do I say? Do I tell them what I ate for lunch?

  • There are over 10 million Facebook “apps”
  • Twitter’s fastest growing demographic is 55-64 year olds
  • 60% of Twitter users access it from their mobile
  • There are over 343 million active users on Google+
  • The +1 button is served 5 billion times per day
  • 67% of Google+ users are male
  • There are over 3 million Linkedin company pages
  • More than 16 billion photos have been uploaded to Instagram
  • Food is the top category discussed on Pinterest at 57%
  • There are over 1 billion unique monthly visitors on YouTube
  • 4.2 billion people use mobile to access their social media sites
  • Around 46% of web users turn to social media when making a purchase
  • Social media generates almost double the marketing leads of trade show, telemarketing, daily mail or PPC
  • 1.15 billion+ users on Facebook
  • 250 billion photos are uploaded to Facebook daily
  • 500 million+ users on Twitter
  • Approximately 20 million user accounts on Twitter are fake (!!!!!!!!!!!!!)
  • On average, 400 million tweets sent per day
  • Instagram gets 1000 comments per second
  • 60% consumers say the integration of social media makes them more likely to share a products and services

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